Ego Mediterranean
Overview
Creators visited local EGO sites and produced authentic, lifestyle-led content positioned around everyday dining moments such as date nights, catch-ups and social occasions, helping embed EGO into their audience’s regular dining consideration set. This content focused on showcasing the core EGO experience year-round, including food, atmosphere, service and occasion-led dining. Creators also introduced EGO Club as part of the content, supporting awareness of membership benefits and driving consideration to join.
